In the past week there has been an avalanche of reports from the UK where Google has lost its leash on its third party advertising placements…resulting in hefty losses, damaged reputation and an uproar of angry companies. And they have every right … Continue reading Are companies really in control of where their advertising is viewed?
Earlier this week there has been a storm of controversy regarding Bible Society’s ‘Keeping it Light’ video which shows Tim Wilson, the Liberal MP and former human rights commissioner and Andrew Hastie having an easy going conversation about gay marriage … Continue reading The double edged sword of Digital Marketing
As technology continues to advance it is also improving the ways we, as humans, communicate and interact with one another. Good or bad. I will now introduce you into the bad side that technology has on digital marketing, specifically scamming… Continue reading Is this the modern era of scamming?